Category: Social Media

How to Combine Email, LinkedIn, and Phone for a Killer Multi-Channel Sales Strategy

Why One Touchpoint Isn’t Enough—And How to Win With Smart Sequencing In a world flooded with freight broker agents, where everyone claims they have the best lanes and unbeatable rates, a single cold call or one-off message isn’t just ineffective—it’s invisible. If you’re a freight broker agent, an independent freight agent, or someone actively navigating […]

Case Study: How One Brokerage Agent Landed 5 New Clients Using Only LinkedIn

From Zero Traction to High-Ticket Clients—How One Agent Made LinkedIn His #1 Sales Channel LinkedIn isn’t just a digital resume—it’s a lead generation powerhouse. And for one freight broker agent, it became the only platform he needed to land five new clients in 90 days. This isn’t theory. It’s a real-world case study showing how […]

Using LinkedIn Analytics to Double Down on What’s Working

Your posts are telling you what your market wants—are you listening? If you’re a freight broker agent or independent freight agent working to expand your reach, attract shippers, or connect with potential partners on LinkedIn, then you’ve probably posted content—maybe a shipping tip, a market update, or a success story—and then… waited. Maybe you got […]

LinkedIn Messaging Strategies That Actually Start Conversations

Stop Copy-Pasting Generic Intros. These 3 Messages Get Replies and Meetings. Let’s face it—most LinkedIn DMs are digital junk mail. They show up looking like copy-pasted scripts, full of buzzwords and no real substance. Recipients can spot them from a mile away, and before you know it, delete—another one bites the dust. If you’re a […]

How to Find and Connect With Shippers on LinkedIn (Without Being Spammy)

The right shipper is one click away—if you know how to make the connection count. LinkedIn is a goldmine for freight brokers—but only if you know how to dig the right way. It’s not just a digital resume hub anymore; it’s where shippers, logistics managers, and decision-makers go to research, vet, and connect with potential […]

What to Post on LinkedIn as a Freight Broker: Content That Attracts Shippers

No One Wants Another Sales Pitch. Here’s What to Post Instead to Start Real Conversations. In the freight world, LinkedIn can feel like a highway jammed with digital billboards—every post flashing “Hire me!” or “We’ve got the lowest rates!” It’s a blur of bold claims and buzzwords, all fighting for a shred of attention. But […]

LinkedIn Basics for Brokerage Agents: Build a Profile That Books Business

Your profile is your first pitch—make sure it sells you before you say a word. In today’s freight world, if you’re not on LinkedIn—or worse, you’re invisible on it—you’re leaving loads (and money) on the table. Whether you’re an independent freight agent, exploring freight broker agent opportunities, or navigating the sea of freight agent jobs […]

LinkedIn for Logistics: How to Build a Network That Books Freight as a Brokerage Agent

Your next big shipper is one connection away—if you know how to reach them. In the fast-moving world of freight, most brokerage agents are taught to pound the phones. Cold call after cold call, hoping to catch the right shipper at the right time. But today’s top agents are flipping the script—and logging into LinkedIn […]