Category: Marketing

LinkedIn for Logistics: How to Build a Network That Books Freight as a Brokerage Agent

Your next big shipper is one connection away—if you know how to reach them. In the fast-moving world of freight, most brokerage agents are taught to pound the phones. Cold call after cold call, hoping to catch the right shipper at the right time. But today’s top agents are flipping the script—and logging into LinkedIn […]

Freight Marketing That Works: Build a Brand, Not Just a Book of Business

Stop chasing leads and start attracting them. Here’s how to market like a modern freight firm. In the freight world, most hustle starts the same: pick up the phone, cold call the shippers, repeat. And while that grind can yield results, it’s no longer the only game in town—or the smartest one. If you’re a […]