“Cold calling is just one move in a bigger strategy—here’s how to win the whole game.” Cold calling can open doors—but if it’s your only move, those doors often slam shut before you even say hello. In today’s world, where decision-makers are bombarded with robocalls, sales pitches, and generic outreach, a random call out of […]
“They can hear your hesitation—so here’s how to hide it (or get rid of it).” Cold calling can feel like jumping into traffic at rush hour—everyone’s moving fast, nobody’s expecting you, and there’s barely a second to make your move. You’re trying to catch attention, stay composed, and deliver value—all while your heart is pounding […]
The #1 Mistake Most Freight Agents Make in Cold Calls “It’s not what you’re saying—it’s when and how you’re saying it.” Cold calling doesn’t have to be painful—but for many freight broker agents, intermodal agents, and freight agent brokers, it still feels like a slow crawl through rejection. Why? Because they’re making one simple, avoidable […]
Cold Calling Feels Like Rejection Waiting to Happen—Here’s Why, and How to Take Back Control Let’s be honest—just thinking about cold calling can make your palms sweat. Whether you’re a freight broker agent, intermodal agent, or managing multiple roles as a freight agent broker, the thought of interrupting someone’s day with a sales pitch feels […]
Why One Touchpoint Isn’t Enough—And How to Win With Smart Sequencing In a world flooded with freight broker agents, where everyone claims they have the best lanes and unbeatable rates, a single cold call or one-off message isn’t just ineffective—it’s invisible. If you’re a freight broker agent, an independent freight agent, or someone actively navigating […]
From Zero Traction to High-Ticket Clients—How One Agent Made LinkedIn His #1 Sales Channel LinkedIn isn’t just a digital resume—it’s a lead generation powerhouse. And for one freight broker agent, it became the only platform he needed to land five new clients in 90 days. This isn’t theory. It’s a real-world case study showing how […]
Your posts are telling you what your market wants—are you listening? If you’re a freight broker agent or independent freight agent working to expand your reach, attract shippers, or connect with potential partners on LinkedIn, then you’ve probably posted content—maybe a shipping tip, a market update, or a success story—and then… waited. Maybe you got […]
Stop Copy-Pasting Generic Intros. These 3 Messages Get Replies and Meetings. Let’s face it—most LinkedIn DMs are digital junk mail. They show up looking like copy-pasted scripts, full of buzzwords and no real substance. Recipients can spot them from a mile away, and before you know it, delete—another one bites the dust. If you’re a […]
The right shipper is one click away—if you know how to make the connection count. LinkedIn is a goldmine for freight brokers—but only if you know how to dig the right way. It’s not just a digital resume hub anymore; it’s where shippers, logistics managers, and decision-makers go to research, vet, and connect with potential […]
No One Wants Another Sales Pitch. Here’s What to Post Instead to Start Real Conversations. In the freight world, LinkedIn can feel like a highway jammed with digital billboards—every post flashing “Hire me!” or “We’ve got the lowest rates!” It’s a blur of bold claims and buzzwords, all fighting for a shred of attention. But […]
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